Nirab Debuts His Own Panjabi Brand 'Bhalo'

Popular Dhallywood actor and model Nirab Hossain has long been a familiar name in Bangladeshi cinema. Over his extensive career, he has gifted audiences numerous hit films, and beyond the big screen, he has frequently appeared as the face of top local and international brands.

This time, however, Nirab steps into a new role—not just as an actor but as an entrepreneur. Yes, you heard it right: Nirab Hossain has launched his own clothing brand, titled ‘Bhalo.

Positioning itself as a new destination for taste and elegance, ‘Bhalo’ introduces the country’s first-ever exclusive elite Panjabi house. Each Panjabi is not merely a garment but a blend of fine craftsmanship, premium fabric, and the regal beauty of pure white.

Sharing the first look of the brand, Nirab officially announced the launch of his fashion label ‘Bhalo’. The debut collection features an exclusive series of Panjabis centered on the elegance of the color white.

Nirab stated that every Panjabi under the ‘Bhalo’ brand is made using premium-quality fabric from Pakistan’s renowned Gul Ahmed textile mills. The exclusive fabrics are sourced from one of Pakistan’s top textile manufacturers and tailored with precision in Bangladesh. The first collection highlights refined cuts, minimalist designs, and the majestic purity of white—reflecting the core inspiration behind the brand.

When asked how he plans to balance acting and entrepreneurship, Nirab admitted: “Yes, it’s true that this will be quite challenging for me, but I believe I can manage it. For now, I’ll continue this alongside my acting career. Our digital platforms are already active. Orders and sales will be handled online for the time being, and later we plan to expand with a showroom or a larger setup.”